How a Mexican Innovator Safeguards Women with Jimi IoT

Industry: personal safety & woman protection

Product: PL601

Summary

A company in Mexico’s nationwide women’s protection program aimed to enhance personal safety, but existing devices struggled with connectivity, SOS responsiveness, and coverage.

Partnering with Jimi IoT, they deployed PL601 4G personal trackers, creating a seamless system that delivers alerts and location updates in real time.

As a result, response times have improved, program engagement has grown, and more women now carry a quiet reassurance throughout their day. The trackers serve as reliable companions, empowering participants with confidence, safety, and peace of mind.

Between Sunlight and Shadow

The sunlight moves across the rooftops, slipping through the lattice of a window, touching the curve of a cup, the thread of a braid, the worn edges of a book. Voices rise and fall like tides: a laugh here, the scrape of a chair there, footsteps on cobblestones echoing in rhythm with the afternoon. A woman pauses at the market stall, fingers brushing over tomatoes, lingering over the scent of citrus, thinking of the errands that wait. Another steps onto the bus, the rumble beneath her feet, the hum of the engine, the weight of the day pressing lightly on her shoulders. Somewhere, a child waves at a mother, and the mother waves back, her smile caught for a moment between memory and tomorrow.

Ordinary, fleeting, fragile—yet woven through every movement is a quiet pulse, a thread of hope.

Yet behind these ordinary moments lies a sobering reality. Seven in ten women over the age of fifteen report experiencing some form of violence in their lifetimes, including nearly 40% who have suffered abuse from a partner. Sexual assault and family violence, the two violent crime sub-indicators most closely tied to harm against women, have more than doubled in official rates over the past decade, according to the Mexico Peace Index 2025 by Institute for Economics & Peace. Even amidst laughter and sunlight, a shadow of worry lingers.

It was against this backdrop that one local company stepped forward, determined to do more than just follow the market. “Every time I walk through our city streets, I think of the women I know, my friends, my sisters, my neighbors,” said the program director. “We wanted to do something that truly helps them feel safe. Modern technology gives us a chance to be there for them.” Partnering with the government’s women’s protection initiative, they committed to turning this care into practical action, reaching women across the country.

A Mission Rooted in Responsibility

For the company, the mission was never about technology alone. It was about creating tangible safety in the lives of women. Inspired by the fleeting, fragile beauty of everyday moments, they sought to ensure that women could move through the city without fear, whether walking to the market, boarding a bus, or caring for their children.

“We realized that ordinary life—sunlight through a window, the scent of citrus, a mother’s smile—should not come with the shadow of worry,” said the CEO. “Our responsibility was to turn empathy into action, to make sure that women feel seen, protected, and empowered.”

By partnering with the government’s women’s protection initiative, the company committed to embedding technology within the fabric of daily life, providing women with discreet, reliable tools to summon help instantly, while reinforcing the societal value that safety is a right, not a privilege.

Meeting the Challenge of Dependable Support for Women

The company had previously relied on Jimi IoT’s Qbit 2G personal trackers, which had proven dependable in earlier deployments, quietly helping women feel safer every day. “Qbit was a good companion for us,” said the program director, “but with it being phased out, we needed something that could truly meet the pace and scale of today’s needs.”

As the team looked at other devices on the market, their limitations became clear. Some struggled to hold GPS signals on crowded buses, others lost connection in dense urban neighborhoods, and a few didn’t reliably send SOS alerts when they were needed most. “We saw that these gaps could leave women without the support they deserve,” the director said.

Faced with these challenges, it became clear that the program needed a new generation of trackers—fast, stable, and seamlessly integrated into women’s daily lives. Every alert could reach the right people, quietly turning moments of worry into moments of reassurance.

A Solution Built for Women’s Safety Every Day

To fully meet the needs of women in daily life, the program partnered closely with Jimi IoT, deploying the new PL601 4G personal trackers. From the start, the focus was on seamless reliability: every alert, location update, and communication needed to work flawlessly in dense neighborhoods, and unpredictable urban streets.

The collaboration was hands-on. “We worked step by step with Jimi IoT engineers, adjusting device settings and firmware until the trackers were perfectly suited to local conditions,” said the program lead. Each tweak was tested in real scenarios, ensuring that alerts were delivered instantly and that the devices could quietly accompany women throughout their day without drawing attention.

“The devices were integrated into a nationwide system, where each tracker connected reliably through existing mobile networks, ensuring alerts reached the right responders when needed.” Field teams could monitor activity, act on SOS signals quickly, connect via two-way calls and track trends that helped anticipate potential risks.

“Having a solution that adapts to real life makes all the difference,” the project lead explained. “It’s not just technology. It’s a quiet companion that brings a sense of safety to thousands of women every day.”

Transforming Personal Security Nationwide

Together with Jimi IoT, the program has brought tangible improvements to women’s safety nationwide. Field teams report faster response times, SOS alerts answered more reliably, and a stronger sense of confidence among women navigating urban streets, public transport, and marketplaces. One program coordinator shared, “We can now see patterns, anticipate risks, and act before incidents escalate. It changes how we protect women every day.”

Early data highlights the impact: incidents are resolved more quickly, engagement with the program has increased, and thousands of women now carry a quiet reassurance with them wherever they go. Families and communities notice the difference, feeling the effects of an initiative that moves beyond technology to foster trust and peace of mind.

Looking ahead, the partnership aims to expand further. “Each tracker adds insight, and each insight helps us refine the program,” said the project lead. With technology evolving, Jimi IoT is exploring ways to enhance connectivity and predictive alerts, ensuring the system grows more intelligent, responsive, and supportive over time.

One thing is clear: the PL601 4G trackers are more than devices. They are companions in daily life, helping women feel safe, empowered, and confident. As one participant noted, “It’s a small piece of technology, but it makes a big difference every single day.”